Hello and welcome to collegiatesites.com! This site is meant to act as a resource for college students who want to learn more about search engine optimization, social media, and internet marketing. Please feel free to explore further and leave feedback as I continue to build and improve upon the site’s content.
Common SEO Mistakes: What Not To Do
January 19th, 2012
admin Search engine optimization is a tricky business. One wrong move and your site could end up being slammed to the bottom of Google’s rankings, with little opportunity to rebuild your strategy. Because of this it’s essential to understand what practices will damage your site’s visibility in rankings and how to avoid these mistakes. These techniques generally fall under three broad categories.
- “Black Hat” Techniques – Things that are meant to purposefully deceive Google’s spiders (robots that crawl website code). This involves practices that exploit known parts of the algorithm in an attempt to inflate a site’s position in the rankings.
How to Beat Writer’s Block in Content Creation
January 12th, 2012
admin The most pivotal part of internet business is being able to create unique and interesting content for your visitors. This means brainstorming, researching, and writing on a daily basis, but how do you continuously create ideas and topics to write about? These are a few tips I’ve picked up for battling the writer’s block that often plagues website developers and content writers.
1. Write What You Know
Optimizing with Google Analytics – Keyword Ranking Part I
January 11th, 2012
admin In your journey to become an internet business master, one of the most important things to learn is how to use web analytics. Analytics data is useful for optimizing your content, specifically in keyword ranking, landing page development, visitor retention, social engagement, and more. But in order to use analytics data, you must first understand analytics data. Each week I will add a way to use Analytics to benefit your websites; this week is keyword ranking. Here is a rundown of what metrics to use for keyword ranking and search engine optimization using Google Analytics.
Keyword Ranking Part I


